DeepSeek has garnered widespread attention in the cross-border industry. Rumors suggest that a major cross-border enterprise’s chairman plans to reduce the company’s designers and legal staff by 50% and customer service by 95%, all thanks to DeepSeek's rise. Why is it so popular? How is it different from other AIs? What can we do with it in the cross-border industry? NexChat is deeply integrated with DeepSeek—connect now, learn from successful cases, and solve 95% of customer service issues with AI!
Source: Internet
The Birth of DeepSeek
Liang Wenfeng, DeepSeek’s founder, is not only an entrepreneur but also a technical expert. Born in 1985 in Wuchuan, Guangdong, into an ordinary family, he showed exceptional academic talent from a young age. In 2002, as the top scorer in the college entrance exam, he entered Zhejiang University to major in Electronic Information Engineering. Despite advice from teachers, parents, and peers to choose the more prestigious Tsinghua University, he insisted on Zhejiang University, saying: "Zhejiang University has my favorite major." Such mature decision-making at a young age shows that his success with DeepSeek is no accident.
Source: Internet
After completing a combined bachelor’s and master’s program at Zhejiang University, Liang Wenfeng chose entrepreneurship over a big company, focusing on quantitative investment. In 2013, he co-founded Hangzhou Jacobi Investment Management with alumnus Xu Jin, and in 2015 founded Hangzhou High-Flyer Technology, specializing in AI quantitative investment. After years of effort, High-Flyer achieved remarkable success in quantitative private equity, managing over 100 billion yuan and earning a reputation as one of the industry’s best, known as the "Four Titans of Quantitative Finance."
However, Liang Wenfeng did not stop there. His desire to explore AI drove him to found DeepSeek in 2023, officially entering the field of general artificial intelligence. On the project’s launch day, Liang told his team: "Invest at any cost! Build the world’s best large model!" DeepSeek’s rapid rise has shown the world China’s strong potential in AI.
In the AI field, large models are emerging one after another. DeepSeek entered relatively late—so why did it become a global sensation?
Why Is DeepSeek So Popular?
DeepSeek’s success stems from its fundamental differences from other large models, differences that are not only technical but also reflect a deep understanding of business scenarios and precise solutions.
Lowest Cost, Highest Efficiency Another notable advantage of DeepSeek is its cost-effectiveness. Compared to other large models that require massive computing resources, DeepSeek optimizes algorithms and model architecture, achieving a cost of only 1/30 of a well-known large model. For example, NexChat can use DeepSeek for customer service with no compromise in quality. This efficient technical architecture reduces operational costs and allows small and medium-sized cross-border enterprises to easily access AI technology and enjoy its benefits.
Source: Intellectuals
Broad Scope and Technical Depth
DeepSeek is not just a large model; it’s more like a "general AI platform" covering areas from text processing and data analysis to natural language generation and business process automation. Its capability is not limited to breakthroughs in single tasks but shows unlimited potential in cross-domain collaboration. For instance, in cross-border e-commerce, DeepSeek can simultaneously handle product selection analysis, copy generation, customer service, and more, forming a complete business loop.
Source: Intellectuals
Data-Driven Continuous Optimization
DeepSeek’s core advantage lies in its powerful data collection and analysis capabilities. In cross-border e-commerce, DeepSeek continuously optimizes its model using massive business data, outperforming other large models in industry-specific scenarios. Moreover, DeepSeek’s algorithm team’s deep experience in quantitative investment gives it a unique edge in data processing and decision optimization.
Founder Team’s Experience
DeepSeek’s success is inseparable from founder Liang Wenfeng’s technical expertise and industry insight. Liang’s rich experience in quantitative investment gives DeepSeek a deeper understanding of data analysis and business scenarios.
Unlike other large model teams, DeepSeek’s team understands both technology and business. This dual "tech + business" capability makes its product design and market positioning more precise. After understanding DeepSeek’s background, let’s return to cross-border e-commerce: How should DeepSeek be applied in the cross-border industry?
DeepSeek Solves Three Major Cross-Border Challenges
The following three applications are proven and ready to use directly.
Intelligent Product Selection
Traditional product selection relies on manual experience and data analysis, which is time-consuming and labor-intensive. DeepSeek, using AI, can quickly analyze global media hot words and Google Trends data, identify blue ocean products, and provide detailed market analysis. For example, DeepSeek can generate a detailed product selection report in minutes, including product suggestions, market demand analysis, and competitor information. This is undoubtedly a revolutionary change for cross-border sellers.
Listing Copy Generation
Writing Listings and optimization is one of the most headache-inducing tasks in cross-border operations. DeepSeek, using AI, can quickly generate SEO-optimized titles and descriptions, helping sellers boost conversion rates. For example, based on product features and market demand, DeepSeek can automatically generate Listing copy that complies with platform rules, and even adjust keywords in real time to respond to market changes. Below is an example of a power bank case for you to experience.
Smart Customer Service
DeepSeek’s AI can also be used for smart customer service systems. For instance, NexChat has already leveraged DeepSeek’s large model with proper tuning and configuration, achieving nearly autonomous handling without human intervention, providing appropriate responses based on customer emotions—from pre-sale inquiries to after-sales service, all handled by one AI employee!
Through these specific applications, we can see DeepSeek’s disruptive power. However, cross-border operations involve more than these aspects. Integrating these technologies into daily business operations is the key challenge. And here, NexChat’s role becomes crucial.
NexChat: The Cross-Border Cost-Reduction and Efficiency Tool
NexChat is an AI-driven social customer service platform designed for cross-border enterprises. It integrates customer messages from independent websites, WhatsApp, Facebook, Instagram, and other channels, enabling seamless global customer service.
Omnichannel Customer Message Management
NexChat centralizes customer messages from different channels, allowing businesses to handle all customer inquiries and order issues on one platform. For cross-border enterprises, this efficient message management is key to enhancing customer experience.
Source: Internet
Multilingual Support
NexChat supports automatic translation and localization polishing in multiple languages. Whether it’s English, Spanish, or French, NexChat can translate customer messages in real time and provide natural replies. This feature greatly facilitates international operations for cross-border enterprises.
Smart Customer Service
NexChat integrates an AI customer service system that automatically handles common customer questions and provides personalized responses based on customer emotions and needs. It also supports automated workflow settings, allowing businesses to customize customer service processes according to their business needs, ensuring every customer receives timely and high-quality service.
Social Media Matrix Management
NexChat not only manages customer messages but also supports social media matrix management. Businesses can manage ads, private messages, and comments on Facebook, Instagram, etc., from one platform, and automate message triggers to boost customer engagement and conversion rates.
Through NexChat, cross-border enterprises can deeply integrate DeepSeek’s AI with actual operations, achieving a comprehensive improvement in customer service and operational efficiency.
Conclusion: Seize the AI Opportunity
As AI technology continues to evolve, cross-border operations are undergoing profound changes. DeepSeek and NexChat’s partnership provides comprehensive technical support for cross-border enterprises, helping them stand out in a competitive market.
In the future, AI will permeate every aspect of cross-border e-commerce, from product selection and copy generation to customer service and data analysis. AI will become an indispensable partner for cross-border enterprises. Through the synergy of NexChat and DeepSeek, cross-border enterprises can achieve more efficient operations and better customer experiences, thereby securing a favorable position in the global market.
For cross-border professionals, instead of worrying about AI replacing human workers, it’s better to learn how to use AI to boost efficiency. As Liang Wenfeng said: "The core is driven by curiosity—curiosity about the boundaries of AI capabilities." Only by embracing change and daring to try can cross-border enterprises remain invincible in future competition.
Seize the AI opportunity, let DeepSeek and NexChat safeguard your cross-border business. This is not only the future of cross-border e-commerce but also the responsibility and mission of every professional in the field.
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